Sketchers

Mail: Skechers.com
Customer Service
228 Manhattan Beach Blvd.
Manhattan Beach, CA 90266

Dear Sketchers,

I am writing to your company due to an ad I recently found. The ad featured Kim Kardashian and a pair of sketchers. This ad exclaims that Kim Kardashian ditched her trainer and went to a more affordable pair of sketchers shape ups. This ad is completely false. Kim didn't ditch her trainer. The ad makes it seem as if you will look like Kim Kardashian if you wear a pair of shape ups. Well in fact, Kim works out daily to get her body. However, her body doesn't look that good, it is Photoshopped which also provides a false advertisement. Kim recently was suppose to appear in a super bowl ad that got replaced. The ad was very racy and allured more to her sex tape than football and sketchers. I personally think you guys need to advertise your shoe. The consumers today want the truth. They want to know about your product and don't want to be tricked into thinking they will 'look like kim' by buying a pair of shape ups. I'm pleased that the super bowl ad was pulled because that was very racy and unnecessary. It showed kim straddling a man and at the very last two seconds, the shoes. You guys have made several comments about how Kim has had a lot of success. That is another problem with our society. Our society shouldn't be buying more sketchers shoes because Kim is the rep. They should be buying sketchers because they like the product and believe the product will work for them. I think you guys really need to consider your commercials and ads. I don't think showing Kim who has a personal trainer (many average Americans can't afford), is effective advertising. 

Thanks,

Emma Woods